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Was Star Wars at $4 billion really that good of a deal?
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Date: February 23rd, 2018 8:30 AM Author: beady-eyed stag film sweet tailpipe Disney probably only nets like 10% of the gross on this stuff. The movies cost a shitload, and then you have all of their overhead and shit, plus the cost to buy reviews (i.e. "marketing").
I guess since they have Toy Rights, this is all moot, but still. So the Films are an outlet for marxist propaganda and the Toys are the moneymakers? How many fuckin toys are there really? How much does Disney get when an incel buys an $800 lego millenium falcon? |
Date: February 23rd, 2018 8:32 AM Author: histrionic sandwich toy sales are actually really disappointing (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468143) |
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Date: February 23rd, 2018 9:14 AM Author: stimulating marketing idea persian sup, dad (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468288) |
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Date: February 23rd, 2018 8:52 AM Author: Mewling pale preventive strike Not the way Disney has developed it. Boggles the mind the amount of money Kathleen Kennedy has thrown away pursuing inane shitlibisms. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468210) |
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Date: February 23rd, 2018 8:55 AM Author: disgusting juggernaut You have to think about it over the long run and the various revenue streams.
1. One movie per year.
2. At least one video game per year.
3. All the merchandising, merchandising, merchandising (thanks Mel Brooks).
That said, Disney has fucked it up by letting idiots run the franchise so no, all that still won't ever result in a good ROI. |
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Date: February 23rd, 2018 9:23 AM Author: Mauve Mind-boggling Boiling Water If they don't get their shit together the revenues from future films could drop off a cliff as people completely lose interest. They've probably done some irreversible damage already. But anyway I thought I read that between the three out already that they'd already made their money back (not suggesting they couldn't have made a better $4 billion investment though). (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468326) |
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Date: February 23rd, 2018 9:00 AM Author: turquoise filthpig they are going to make 50 more star wars movies. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468228) |
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Date: February 23rd, 2018 9:02 AM Author: disgusting juggernaut Yeah, but at this rate they're going to get less and less profitable. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468234) |
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Date: February 24th, 2018 9:07 AM Author: Soul-stirring depressive Oh no! (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476279) |
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Date: February 23rd, 2018 9:13 AM Author: sticky brunch The plan is to release one or two Star Wars movies a year in perpetuity, they will turn a tidy profit on the deal although I really wish everyone would just let the franchise die (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468282) |
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Date: February 23rd, 2018 9:16 AM Author: lime 180 parlour I'm thinking there will be a yuge drop off for the han solo movie and the next actual movie. I'm probably not gonna see them and it wasn't even the sjw shit, the last jedi was just a shitty movie with shallow storyline and dumb gags (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468293) |
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Date: February 23rd, 2018 9:22 AM Author: Mewling pale preventive strike I think Disney wildly overestimated the market for SW movies, and I don't see it as a viable 1 movie a year franchise in perpetuity, even if they were better than the current terrible product. SW "demand" was based more on artificial scarcity caused by Lucas's reluctance to make more. Its also something of a zombie franchise based on 3 movies made 40 years ago (prequels? lol) and there is only so much you can mine from those. And Disney seems to have extreme reluctance to create any new mythology. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468321) |
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Date: February 23rd, 2018 9:30 AM Author: disgusting juggernaut tcr (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468355) |
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Date: February 23rd, 2018 9:32 AM Author: heady church building cr Phantom Menace was hot buttered garbage, but it had 17 years of pent-up demand behind it. Now it's like wow, another star Wars already?
If you look at the toy aisle it is split 50/50 between Darth Vader/Yoda stuff and the Rey stuff. That's a very bad sign for Disney that the new movies aren't getting any traction. |
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Date: February 23rd, 2018 9:37 AM Author: disgusting juggernaut But even the Phantom Menace had some new memorable character. Darth Maul/Count Dooku were at least kind of cool and not blatant ripoffs of Vader the way Darth Emo is. Rey is also just a more preposterous and girl power version of Luke Skywalker. Even young Obi-wan in the prequels was more successful as a character than anything they had in the recent movies. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468394) |
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Date: February 24th, 2018 8:43 AM Author: obsidian marvelous national security agency Every character in the prequels is better than every major character in TTT 8.
That includes Hayden Christensen and McGregor and especially Christopher Lee. |
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Date: February 24th, 2018 9:18 PM Author: disgusting juggernaut Agreed with the notable exception of Jar Jar. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35480596) |
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Date: March 8th, 2018 2:20 PM Author: lilac half-breed forum jar jar is the worst character of the franchise. it's not close. anakin was horrible, but is comparable to the other trash characters. anakin is a good candidate for 2nd worst sw character of all time, but #1 is a lock
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Date: February 23rd, 2018 9:39 AM Author: Cracking Impertinent Spot If the comic book movies are any indication, they can release a new Star Wars movie each year for the next 10 years at least and it will make more than $500M (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468407) |
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Date: February 23rd, 2018 10:01 AM Author: Mewling pale preventive strike I think you meant "Marvel", not "comic book movies", and Marvel works because they developed a very consistent lowest-common denominator style that is also popular oversees. It has almost nothing to do with Marvel IP (did anyone know or care about the "Iron Man" or the "Ant Man" or the "Black Panther Man" until those movies were made?). No point in paying billions to get SW IP then try to force into a Marvelish style which would clash and just piss off actual SW fans. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468545) |
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Date: February 23rd, 2018 11:48 AM Author: disgusting juggernaut Right, and they don't have to add "cost of expensive movies" to "need to justify $4 billion initial purchase". (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469350) |
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Date: February 23rd, 2018 11:33 AM Author: histrionic sandwich but Marvel movies are actually well made (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469232) |
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Date: February 23rd, 2018 5:16 PM Author: beady-eyed stag film sweet tailpipe Leave. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35472198) |
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Date: February 23rd, 2018 8:27 PM Author: wonderful main people base (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35473652) |
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Date: February 23rd, 2018 9:50 AM Author: Zippy area nibblets (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468480) |
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Date: February 24th, 2018 8:40 AM Author: obsidian marvelous national security agency C R (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476205) |
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Date: February 24th, 2018 9:07 AM Author: Soul-stirring depressive ROFL, thanks armchair neckbeard (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476282) |
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Date: February 23rd, 2018 9:15 AM Author: Snowy Adventurous Trailer Park Disney is no longer marketing Star Wars movies in China as Star Wars movies. When you have to remove the name of the most expensive franchise in movie history to get it to sell in China, you've already lost. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468290) |
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Date: February 23rd, 2018 12:14 PM Author: Racy Cobalt Cruise Ship Factory Reset Button (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469599) |
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Date: February 24th, 2018 9:02 AM Author: comical jade skinny woman native The new SW has many flaws, but not being highly appealing to the rike-a's isn't one of them (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476262) |
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Date: February 23rd, 2018 9:31 AM Author: heady church building Definitely yes (George Lucas) (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468357) |
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Date: February 23rd, 2018 12:12 PM Author: Bespoke partner Ran here (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469577) |
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Date: February 23rd, 2018 9:33 AM Author: charismatic thirsty orchestra pit deer antler Star Wars is det (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468374) |
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Date: February 23rd, 2018 11:50 AM Author: Anal whorehouse (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469368) |
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Date: February 23rd, 2018 9:39 AM Author: cordovan fragrant theater stage next movie they're going to put rey in a bikini on a leash because they are OUT OF IDEAS and DESPERATE FOR MONEY (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35468408) |
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Date: February 23rd, 2018 12:20 PM Author: Bespoke partner Will not complain about that tbh (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469663) |
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Date: February 23rd, 2018 5:16 PM Author: beady-eyed stag film sweet tailpipe She literally has no boobs. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35472203) |
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Date: February 23rd, 2018 9:42 AM Author: Cracking Impertinent Spot I would have loved to have been in the Disney board room when they pitched this.
"We'll take Star Wars, add in characters representing all genders and nationalities to appeal to a GLOBAL audience, and release a new movie every year for the next 20 years until we've bled the entire franchise to death. We expect to get a 25% ROIC." |
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Date: February 23rd, 2018 11:32 AM Author: Maniacal odious nursing home therapy the last shitty movie made $1.3B, cost $200M to produce, add double or even triple that for marketing costs, and they are still making a lot of money. plus licensing makes them a ton too (not just "toy sales"). of course it's gonna be a good deal (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469223) |
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Date: February 23rd, 2018 11:53 AM Author: multi-colored frozen old irish cottage they also generate significant revenue in various relicensing deals and such for many years.
LMAO, XO is so unbelievably bad at discussing business, econ, investing, anything. so typical of aspie-ville.
yes guys, what a total dog of an extremely lucrative investment because they took franchise in a shitlib direction. how dare they appeal to young people! |
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Date: February 23rd, 2018 5:22 PM Author: beady-eyed stag film sweet tailpipe They have a ton of overhead that isn't accounted for in the "budget" of these films that is completely inestimable and could be extravagant. I am assuming that they turn like a 10% profit on these when all is said and done, given the disappointing performance in the Orient. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35472239) |
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Date: February 23rd, 2018 8:13 PM Author: Ivory provocative casino gaping Non sequitur ballparked costs at $750 million. They still make a great deal more on that investment than most studios make on most movies. They also bought all the Star Wars cartoons, video games, other licensing and merchandising. The movies drive the revenue of all this other shit. It's short-sighted and ignorant of how these properties are valuable to say "derrrrr the movies are too expensive and sometimes don't do good in Asia!" It's one of the single most valuable properties in entertainment and they have already cleared close to a billion on the new films.
Only the XO aspie brain trust would take a look at Star Wars and think "haha, Disney got cucked!" because the board vaguely perceives the most recent movie as underperforming. |
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Date: February 23rd, 2018 8:29 PM Author: Bossy lascivious ratface pit "I am assuming that they turn like a 10% profit on these when all is said and done" you seem dumb and you're clearly just pulling that number from your ass.
1) non sequitur's math makes a lot more sense than yours. industry standard assumption is that a film is profitable in theaters if its total (incl international) revenue is > 3-3.5x production budget, which the last movie easily satisfies. this does not include revenue from DVD sales/rentals, i.e. TLJ presumably started delivering a hard dollar profit after it crossed $700mm theater receipts. sales/rentals will be another $400mm+ which is all gravy.
2) "They have a ton of overhead that isn't accounted for in the 'budget' of these films that is completely inestimable and could be extravagant." Again, either you're pulling this out of thin air or your statement would apply equally to basically any big budget action film (MCU, Star Trek franchise, etc), which is not, by itself, a persuasive reason to assume standard industry metrics per 1 don't apply. Also your completely amorphous "number numbers they don't tell the whole story" bullshit cuts both ways. Disney is likely to realize additional revenue and profit from the star wars brand that's difficult to calculate but still contributes to the bottom line. For example, adding Star Wars rides and attractions to Disney theme parks will almost certainly increase ticket sales to their parks, even though it's difficult to calculate just how many marginal tickets are being sold to guests who otherwise wouldn't pay $400/head to stand around in line at some theme park in FL/CA. |
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Date: February 24th, 2018 8:32 AM Author: beady-eyed stag film sweet tailpipe I think they will make money in the long run, sure, but we don't really know how much any of this shit costs so hear me out - Lucas was worth an estimated $1.5 billion before the sale of Star Wars. Lucas made all of these movies after the first one with his own money. He owned Lucasfilm, and Lucasarts, and got licensing fees from all of the Legos and everything else for 30 years. Still only worth $1.5 billion. And that's including all of his other ventures too like Indiana Jones and shit. Assuming that every movie henceforth will gross less and less, and assuming that the combined ~$6 billion of inflation-adjusted gross of the OT+PT and 30 years of licensed crap was only enough to net $1.5 billion (assuming he didn't just invest in fuckin' pets.com or some shit), what do you think of the deal Disney made now? Just stating opinions, don't shoot the messenger. |
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Date: February 23rd, 2018 12:16 PM Author: unholy soggy state degenerate LJL. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469616) |
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Date: February 23rd, 2018 12:41 PM Author: trip filthy mad cow disease puppy theme park stuff will help (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35469870) |
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Date: February 23rd, 2018 5:17 PM Author: Irate Citrine Shrine have they made any video games based on the new trilogy which are actually good? (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35472218) |
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Date: February 23rd, 2018 5:25 PM Author: Dark water buffalo they will continue to make SPS spinoffs about the backstory of every character in perpetuity (see: Han Solo) (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35472260) |
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Date: February 23rd, 2018 8:29 PM Author: wonderful main people base looking forward to Bib Fortuna (2031) (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35473670) |
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Date: February 23rd, 2018 8:32 PM Author: red hilarious volcanic crater senate The new movies are horrible but it was a great deal for Disney. These aren't Star Wars movies coming out; they are Marvel movies with Marvel characters with Star Wars skins on them (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35473688) |
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Date: February 24th, 2018 2:04 AM Author: Bateful Yellow Lay International Law Enforcement Agency They paid $4 billion. So far they've released 3 movies which have made $4 billion. They are making like 6 more movies as we speak. They are making TV shows and cartoons. The president of Canada wears Star Was socks. Petco is filled with Star Wars dog toys. They are building a giant Star Wars wing of Disney World.
How can you not think it's a great deal for Disney? Star Wars is basically the licensing equivalent of "red" at this point. "Does your kid want a red backpack or a Star Wars backpack?" "Do you want a red USB storage or a Star Wars USB storage?" "Do you want a red mailbox or a Star Wars mailbox?" |
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Date: February 24th, 2018 8:35 AM Author: beady-eyed stag film sweet tailpipe The movies grossed whatever they grossed, but we have no idea what the net is. And we have no idea what putting Yoda on a pair of socks is actually worth. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476190) |
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Date: February 24th, 2018 8:38 AM Author: obsidian marvelous national security agency So far this acquisition has been complete garbage. Disney still hasn't felt the full effects of how atrocious Star Wars 8 was.
8 was utter PC trash that dramatically underperformed at the box office. It could very well ruin their company. |
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Date: February 24th, 2018 9:22 AM Author: sticky brunch This is how I feel too.. I think Solo was destined to fail even before 8 but I think 9 will really underperform too. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476344) |
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Date: February 24th, 2018 8:55 AM Author: crimson razzle-dazzle space wagecucks lolwut. this is an absolute steal (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476239) |
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Date: February 24th, 2018 12:14 PM Author: Soul-stirring depressive This. I don't get this thread. In hindsight the deal makes sense at 2x or 3x. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35477011) |
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Date: February 24th, 2018 8:57 AM Author: Useless haunting locale You’re forgottening the theme park tie-ins. The Star Wars resort they’ll eventually build at WDW will instantly become their #1 property. Plus the lands at Disneyland and Disney World. $100+ plus a day ticket to buy a $20 coke from the Cantina-themed drink stand. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476241) |
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Date: February 24th, 2018 9:04 AM Author: comical jade skinny woman native Yeah but they probably could've done this w/o having to buy Lucasfilm outright. They've had Star Tours for 30 years, right? (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476271) |
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Date: February 24th, 2018 9:12 AM Author: Useless haunting locale Now Disney can hammer the shit out of it as only Disney can. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476311) |
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Date: February 24th, 2018 9:18 AM Author: comical jade skinny woman native Keep in mind that they bought Lucasfilm for $4B, not just SW. That includes other IP (thought Indiana Jones is probably the only good one). It also includes ILM and Skywalker Sound, which do fx for lots and lots of big movies. ILM has to insanely valuable to Disney on its own (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476328) |
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Date: February 24th, 2018 9:27 AM Author: obsidian marvelous national security agency (((Iger))) got gaped on this deal (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35476361) |
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Date: February 24th, 2018 12:15 PM Author: Soul-stirring depressive Just the movies to date have grossed more than $4 billion and that's just world wide box office to date. (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35477017) |
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Date: February 25th, 2018 2:02 PM Author: comical jade skinny woman native Someday they'll rerelease the original versions of the original trilogy and make a killing on that.
A lot of people here just don't get they bought a lot more than the right to make new SW movies for 4bn |
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Date: March 8th, 2018 1:01 PM Author: Maniacal odious nursing home therapy Iron Man director Jon Favreau to write and produce a live-action Star Wars series for Disney's new streaming service — The director of Iron Man and The Jungle Book will helm the series for Disney's new direct-to-consumer platform. — Lucasfilm is excited to announce that Emmy-nominated producer … (http://www.autoadmit.com/thread.php?thread_id=3901403&forum_id=2#35561852) |