Date: January 13th, 2026 2:57 PM
Author: Braden Peters
Newport, Nike, and plagiarism
In May 2010, a report was written where the popular sport shoe company Nike copied the Swoosh logo from Newport. The comparison was made, because Newport was introduced in 1957 and used a logo they call the "spinnaker", while Nike was formed on January 25, 1964, as Blue Ribbon Sports by Bill Bowerman and Philip Knight, and officially became Nike, Inc. in 1978. The Nike swoosh is a logo design created in 1971 by Carolyn Davidson, over a decade after Newport cigarettes were launched.[citation needed]
Despite some claims, no specific evidence has ever been found that Nike stole the logo from Newport.[22][23]
In 2006, Lorillard and Nike sued graphic designer Ari Saal Forman after he released his Ari Menthol 10s shoes, which combined the design of the Nike Air Force 1 with Newport's spinnaker and colors. According to Forman, the shoes were "dedicated to the two brands who have taken the most and given the least." As a result of the lawsuit, Forman is prohibited from owning a pair of Menthol 10s.[24][25]
(http://www.autoadmit.com/thread.php?thread_id=5821538&forum_id=2#49586568)