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Solos: last name law firm or trade name?

...
Shivering copper water buffalo trailer park
  05/22/24
I think last name is better. But if you want to eventually s...
Ultramarine bat-shit-crazy kitty cat
  05/22/24
I'd be happy if one of my kids took over it when I died.
Shivering copper water buffalo trailer park
  05/22/24
i thought you're a paralegal?
Ruby Judgmental University Athletic Conference
  05/22/24
npfd?
Shivering copper water buffalo trailer park
  05/22/24
yeah I’m sure they’re dying to take over the bus...
Orchid selfie theatre
  05/22/24
last name. trade names always seemed kinda prole to me
cyan address background story
  05/22/24
pnnc
Shivering copper water buffalo trailer park
  05/22/24
I think trade-name law firms are among the most startingly p...
peach dilemma
  05/22/24
Checks out, Reddit seems to be all about trade names. The ma...
Shivering copper water buffalo trailer park
  05/22/24
"resale value"? What fucking percent of solo shop...
peach dilemma
  05/22/24
You start solo then hire lawyers and staff and then sell...i...
Ultramarine bat-shit-crazy kitty cat
  05/22/24
but you can always rebrand later i suppose
Shivering copper water buffalo trailer park
  05/22/24
An old boomer (maybe even silent gen) solo once tried to &qu...
Azure abode travel guidebook
  05/22/24
Lol what did he want for it?
peach dilemma
  05/23/24
Git ‘er Dun Law
Topaz meetinghouse mood
  05/22/24
Trade name is so fucking prole but a good one probably bring...
rose hot cruise ship coffee pot
  05/22/24
love it when law firms have "modern" MBA-sounding ...
cyan address background story
  05/22/24
It just makes me assume they are horrible lawyers. The same ...
rose hot cruise ship coffee pot
  05/22/24
cr
carnelian odious public bath windowlicker
  05/22/24
I have no idea why solos would do trade names. I think it m...
cobalt wonderful stage marketing idea
  05/22/24
either be The Law Tiger or just go with your name, there is ...
arrogant gay wizard hall
  05/22/24
titcr https://www.gorillalawfirm.com/
cyan address background story
  05/22/24
this man is leaning in
arrogant gay wizard hall
  05/22/24
Trade name is great for marketing because people know that y...
Ungodly cerebral church building
  05/22/24
Also pigeonholes you into that practice area though.
Shivering copper water buffalo trailer park
  05/22/24
This is assuming you've made the choice that you're going to...
Ungodly cerebral church building
  05/22/24
Few general practitioners anymore. But very common to take a...
Shivering copper water buffalo trailer park
  05/22/24
https://www.mybaldlawyer.com/
Gold Alpha Chad
  05/22/24
...
Shivering copper water buffalo trailer park
  05/22/24
Damn. No one would ever accuse him of false advertising.
wild 180 weed whacker deer antler
  05/22/24
Wild animal, actually.
Electric round eye stag film
  05/22/24
...
Spruce vivacious dopamine hunting ground
  05/22/24
NorCal Employment Counsel
blathering pistol
  05/22/24
I don't think that was his actual firm name.
wild 180 weed whacker deer antler
  05/22/24
Trade name
Walnut Hairraiser Codepig
  05/22/24
Juice WRLD Capital Partners
zombie-like coral hell
  05/22/24


Poast new message in this thread



Reply Favorite

Date: May 22nd, 2024 4:57 PM
Author: Shivering copper water buffalo trailer park



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684071)



Reply Favorite

Date: May 22nd, 2024 4:58 PM
Author: Ultramarine bat-shit-crazy kitty cat

I think last name is better. But if you want to eventually sell your practice to Wal-Mart, then trade name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684077)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Shivering copper water buffalo trailer park

I'd be happy if one of my kids took over it when I died.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684107)



Reply Favorite

Date: May 22nd, 2024 5:33 PM
Author: Ruby Judgmental University Athletic Conference

i thought you're a paralegal?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684178)



Reply Favorite

Date: May 22nd, 2024 6:09 PM
Author: Shivering copper water buffalo trailer park

npfd?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684307)



Reply Favorite

Date: May 22nd, 2024 10:13 PM
Author: Orchid selfie theatre

yeah I’m sure they’re dying to take over the business of the guy who screamed at them when they were small children

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684944)



Reply Favorite

Date: May 22nd, 2024 4:59 PM
Author: cyan address background story

last name. trade names always seemed kinda prole to me

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684081)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Shivering copper water buffalo trailer park

pnnc

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684108)



Reply Favorite

Date: May 22nd, 2024 5:01 PM
Author: peach dilemma

I think trade-name law firms are among the most startingly prole things you can do to your practice.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684087)



Reply Favorite

Date: May 22nd, 2024 5:05 PM
Author: Shivering copper water buffalo trailer park

Checks out, Reddit seems to be all about trade names. The main alleged benefits are resale value and SEO rankings. The former might be something to consider for certain practice areas but the SEO stuff makes no sense to me. Can't you just put those buzzwords elsewhere on your site? i.e. Paralegal Mohammad, #1 SoCal Bankruptcy Attorney

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684104)



Reply Favorite

Date: May 22nd, 2024 5:18 PM
Author: peach dilemma

"resale value"? What fucking percent of solo shops have resale value after the solo attorney no longer works there?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684144)



Reply Favorite

Date: May 22nd, 2024 5:29 PM
Author: Ultramarine bat-shit-crazy kitty cat

You start solo then hire lawyers and staff and then sell...if you're gay

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684168)



Reply Favorite

Date: May 22nd, 2024 6:11 PM
Author: Shivering copper water buffalo trailer park

but you can always rebrand later i suppose

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684311)



Reply Favorite

Date: May 22nd, 2024 9:35 PM
Author: Azure abode travel guidebook

An old boomer (maybe even silent gen) solo once tried to "sell" me his practice, which consisted mostly of traffic defense and shitty family law. Just had a good chuckle remembering that.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684836)



Reply Favorite

Date: May 23rd, 2024 12:25 AM
Author: peach dilemma

Lol what did he want for it?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685244)



Reply Favorite

Date: May 22nd, 2024 9:27 PM
Author: Topaz meetinghouse mood

Git ‘er Dun Law

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684813)



Reply Favorite

Date: May 22nd, 2024 9:33 PM
Author: rose hot cruise ship coffee pot

Trade name is so fucking prole but a good one probably brings in business. I have too much pride.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684829)



Reply Favorite

Date: May 22nd, 2024 9:45 PM
Author: cyan address background story

love it when law firms have "modern" MBA-sounding hip names.

Like, Synergy Law, Fidelity Law, EZ Legal, Reliant Law, Apex Legal, Inspire Legal Services, Holistic Legal, etc.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684870)



Reply Favorite

Date: May 22nd, 2024 9:48 PM
Author: rose hot cruise ship coffee pot

It just makes me assume they are horrible lawyers. The same when most firms advertise.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684880)



Reply Favorite

Date: May 22nd, 2024 9:50 PM
Author: carnelian odious public bath windowlicker

cr

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684888)



Reply Favorite

Date: May 22nd, 2024 9:49 PM
Author: cobalt wonderful stage marketing idea

I have no idea why solos would do trade names. I think it means they are basically killing time until they partner up with other attys

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684886)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: arrogant gay wizard hall

either be The Law Tiger or just go with your name, there is no in between

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684915)



Reply Favorite

Date: May 22nd, 2024 10:03 PM
Author: cyan address background story

titcr

https://www.gorillalawfirm.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684919)



Reply Favorite

Date: May 22nd, 2024 10:04 PM
Author: arrogant gay wizard hall

this man is leaning in

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684922)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: Ungodly cerebral church building

Trade name is great for marketing because people know that you only do of law.

"Faggot Family Law" tells potential clients that you specialize in a certain field of law and that's why you're charging through the nose.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684917)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Shivering copper water buffalo trailer park

Also pigeonholes you into that practice area though.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685046)



Reply Favorite

Date: May 22nd, 2024 10:44 PM
Author: Ungodly cerebral church building

This is assuming you've made the choice that you're going to double-down on this particular area and pass on anything else.

Nobody ever got rich being a General Practioner

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685049)



Reply Favorite

Date: May 22nd, 2024 11:02 PM
Author: Shivering copper water buffalo trailer park

Few general practitioners anymore. But very common to take anything that walks in the door in the early days, or focus on a few transactional areas until a clientele is established. You can always target later with marketing, website or a dba later.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685107)



Reply Favorite

Date: May 22nd, 2024 10:15 PM
Author: Gold Alpha Chad

https://www.mybaldlawyer.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684949)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Shivering copper water buffalo trailer park



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685047)



Reply Favorite

Date: May 22nd, 2024 10:46 PM
Author: wild 180 weed whacker deer antler

Damn. No one would ever accuse him of false advertising.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685058)



Reply Favorite

Date: May 22nd, 2024 10:56 PM
Author: Electric round eye stag film

Wild animal, actually.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685083)



Reply Favorite

Date: May 22nd, 2024 11:07 PM
Author: Spruce vivacious dopamine hunting ground



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685120)



Reply Favorite

Date: May 22nd, 2024 11:06 PM
Author: blathering pistol

NorCal Employment Counsel

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685116)



Reply Favorite

Date: May 22nd, 2024 11:09 PM
Author: wild 180 weed whacker deer antler

I don't think that was his actual firm name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685131)



Reply Favorite

Date: May 22nd, 2024 11:08 PM
Author: Walnut Hairraiser Codepig

Trade name

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685124)



Reply Favorite

Date: May 22nd, 2024 11:19 PM
Author: zombie-like coral hell

Juice WRLD Capital Partners

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685150)